Maximizing the benefits of myopia management for patients & practice.
Pointers for optimizing ChatGPT by "training" it.
Ensuring the exam information you share is accurate.
Growing a profitable medically necessary contact lens niche.
Technology that changes everything for the better.
Technology boosting access to care while delivering high-quality exams.
Benefits that create the long-lasting team you & your patients need.
What prospective associate ODs want from you.
Details on the news that a mega-retailer will shutter its health centers.
AI technology that could revolutionize diabetic eyecare.
It’s easy to find yourself spending significant time on sub-par employees. Here are tips to ensure you give your best team members the attention and development they deserve.
Creating pricing that works for both patients & practice profitability.
The many reasons to remain a generalist.
What not to do--and what to do instead--for a well-designed optical.
What prospective associate ODs want from you.
New ranking showing top-rated eyecare-related OTC products.
How best to invest in and manage life insurance. By Vittorio Mena, OD, MS...
3 key investments that did a great service for patients & practice.
Tools to support promotion of your myopia management services.
Coding for in-office testing that can assist you in making diagnoses.
Insights into how your patients prefer to buy the products you sell.
State legislation that could improve OD reimbursement.
The practice-building opportunity of a public speaking engagement.
Creating a strategy for the conversations you dread By Bethany Fishbein, OD In my...
Why technology like AI is no replacement for a value-driven experience.
In this course, we will be examining the US lens market as it exists in 2021. We will review techniques for discussing presbyopia with patients as well as advancements in PROGRESSIVE LENSES technology, which can ease the transition into presbyopia best practices for fitting and dispensing progressive lenses.
This course will guide the optician through frame selection, standard alignment, fitting triangle adjustments, frame fit measurements, and the why and how of lens pantoscopic tilt, wrap, and back vertex distance position of wear measurements.