By Mark Wright, OD, FCOVD,
and Carole Burns, OD, FCOVD
If you want to manage your practice using business principles with a scientific approach, then managing by the numbers is the way to go. Two core challenges with this approach are deciding which numbers to use to make management decisions and how often you will look at those numbers. Here are the metrics that you must start with to manage by the numbers, as well as how often you should look at those numbers.