Recent state bills that reduce the negative impact of some vision plans.
Staff training resources to grow a profitable practice.
Finding a partner that allows you to provide continuity of care to your community.
A progressive lens that may make both patients' & staff lives easier.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 1, 2022 A patient presents at your office for a procedure...
Help marketing--and preserving--your online reputation.
Creating a more inclusive--and profitable--practice.
A practice resource that could spur great profitability.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD March 9, 2022 The conflict in Ukraine and rising inflation may seem...
Technology that changes the patient experience & profitability.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Sept. 8, 2021 There are business trendsi that extend beyond optometry that...
Explaining to patients why their vision insurance, rather than medical insurance, can't be charged.
Tools to help you educate staff, patients--and yourself.
A way to retain patients with insurances your practice no longer accepts.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 15, 2020 An article was recently published in The Atlantic noting...
An optometric family shares the secrets of its success.
A valuable new program to help patients & practice.