All sunwear Articles

  • 3.2K
    Sunwear

    15 Tips for Winter Sunwear Sales

    The weather will be cooling down soon--so heat up sunwear sales.

  • Sunwear

    How to Promote Plano Sunwear to Capture Sales Year-Round

    How to sell sunwear all year--even in January.

  • 5.5K
    Ophthalmic Lenses

    The New Product for Color Blindness that is Generating New Patients & Profitability

    A new way to help color blind patients.

  • 1.6K
    Sunwear

    Develop a Specialty: Tinted Sportswear Lenses for Individual Sports

    Provide specialized sports sunwear to patients.

  • 3.0K
    News Briefs Archive

    New Product Shows Level of UV Protection for Eyes

    A new way to ensure eyes are protected from the sun.

  • 3.8K
    Sunwear

    How to Sell More Rx Sunwear

    Educate patients about the benefits of prescription sunwear.

  • 9.5K
    Sunwear

    Selling Rx Sun: What You & Your Staff Should Know

    Secrets to selling prescription sunwear.

  • 3.5K
    Sunwear

    How to Educate Patients that Sunglasses Are for All Year

    Why & how to teach your patients why sunwear isn't just for summer.

  • 1.0K
    Sunwear

    Tips to Sell More Sunwear to Seniors

    How to get more seniors in sunwear.

  • 2.8K
    Sunwear

    Shine a Light on Why Children Need Sunwear

    Let parents know why & how to protect children's eyes from the sun.

  • 4.5K
    Sunwear

    Key Ways to Educate Patients About the Need for Sunwear

    The things your patients should know about the sun & why to wear sunglasses.

  • 2.2K
    News Briefs Archive

    Polaroid Sunglasses Launches UV Protection App

    Nov. 25, 2015: Polaroid Sunglasses is launching an international awareness campaign about the risks of UV radiation, as well as a UV...

  • 1.3K
    Insights From Our Editors

    Market Opportunity Analysis: Where is Most Plano Sunwear Bought?

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDNov. 4, 2015Independent optical dispensaries, including those owned by independent ODs, rank far...

  • 4.6K
    Sunwear

    Special ROB Roundtable: ODs Share Strategies on Presenting UV Protection

    Three ODs give tips on educating patients on sun protection.

  • 4.0K
    Sunwear

    8 Steps to Sell More Sunwear

    A winning formula for selling more sunwear.

  • 1.2K
    Insights From Our Editors

    What Are Your Greatest Challenges in Selling Children’s Eyewear?

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDSept. 9, 2015Effectively presenting to parents why children should wear sunglasses is a...

  • 1.4K
    Insights From Our Editors

    Which Patients Are Least Likely to Wear Sunglasses?

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJune 17, 2015You may have some work to do educating patients in their...

  • 1.5K
    News Briefs Archive

    New Report: More than a Quarter of US Adults Rarely or Never Wear Sunglasses

    June 3, 2015: More than one-in-four American adults are risking serious eye damage through exposure to ultraviolet (UV) radiation, according to a...

  • 1.2K
    News Briefs Archive

    National Sunglasses Day: The Vision Council Launches Online Portal

    April 22, 2015: To raise awareness for National Sunglasses Day on June 27, 2015, The Vision Council has launched an online portal...

  • 1.4K
    Insights From Our Editors

    Do Your Patients Have Sunglasses for Action Sports?

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDYou have an opportunity to educate and sell more sunglasses for action sports,...

  • 3.9K
    News Briefs Archive

    New: Shamir Duo in Rudy Project’s ImpactX

    Rudy Project and Shamir, have introduced Shamir Duo, a patent-pending Freeform bifocal design, in Rudy Project’s proprietary ImpactX material.

  • 2.4K
    Sunwear

    Drive Home Risks of UV Exposure–With a New App

    By Tina McCarty, ODA new iPad app from The Vision Care Institute helps ODs to educate patients on the harm that UV...

  • 2.0K
    Insights From Our Editors

    Do Your Patients Buy CLs from You or Go Elsewhere?

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDIt's time to ramp up your sun protection message, findings from The Vision...

  • 1.1K
    News Briefs Archive

    New App from THE VISION CARE INSTITUTE: UV Protection Education

    To help eyecare professionals educate patients about the causes and effects of UV exposure and steps they can take to help protect...

  • 1.3K
    Insights From Our Editors

    Do You Suggest Sports Eyewear to Patients?

    By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDHalf of  independent eyecare providers fail to suggest sports eyewear to patients, according...

  • 2.1K
    News Briefs Archive

    New Vision Council Report: Dangers of a Lifetime of UV Exposure

    Many Americans are unaware of the vision damage caused by prolonged exposure to the sun’s ultraviolet (UV) rays, according to The Vision...

  • 2.2K
    News Briefs Archive

    May is UV Awareness Month: Resources for ECPs & Patients

    In observance of May as UV Awareness Month, several eye health organizations, including Prevent Blindness, the American Optometric Association and the American...

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