All sponsor Articles
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8UncategorizedHeidi Q.T. Pham-Murphy: Eyecare Intern to Innovator
By ROB Editors From modest beginnings, Heidi Q.T. Pham-Murphy, OD, broke through cultural and socioeconomic barriers and achieved success as an optometrist....
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58WebinarDigital Marketing Strategy 2021: Promoting Your Practice Online to Ensure a Highly Profitable New Year
Learn how to use online marketing to create a more profitable 2021.
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416FramesThe Chemical-Free Frame Disinfection System Enabling Us to Clean 8 Frames in 40 Seconds
Sponsored Content By Matthew Vizithum, OD Jan. 13, 2021 Your patients and staff are under stress to avoid germs and stay safe,...
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1.5KPractice Management ChannelThe Innovation that Exponentially Improved My Pandemic Exam Room
Enhancing safety--and preventing phoropter fogging.
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703Ophthalmic LensesHow Accurate, Objective Prism Lens Measurement Can Result in a More Than 31% Increase in Net Profit
Sponsored Content By Rick E. Peterson, OD Jan. 13, 2021 Eyeglasses with prism can transform the lives of patients struggling with eye...
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647Practice MetricsHow One Practice Took its Metrics from “Significant Drop” to “Near-Even Performance”
The essential boost an OD got in turning her practice around.
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668Managed CareAdapting to a New World By Dropping Vision Plans: How to Do it Successfully
A tool to facilitate profitably dropping vision plans from your practice.
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555Practice MetricsThe Technology Supporting My Practice’s Progress Toward Recovery
Pointers on using dashboard management technology to improve practice profitability.
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20UncategorizedThe New Program Providing 360 Degree Support to Boost My Patient Care & Profitability
Sponsored Content By Scott Lewis, OD Jan. 13, 2021 A practice during an ongoing pandemic, with the long-running pressures still present, could...
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1.4KPractice ManagementThe Practice Location Giving Me a Huge Boost in Building My Patient Base
The difference a highly visible location makes to practice growth.
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624FinancesPractice Finance 101 – Managing Working Capital (Cash in the Bank)
Sponsored Content By Bob Schultz CEO, Vision One Credit Union One of the critical safety nets overlooked by many practices is maintaining...
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44Practice TransitionsIntroducing New Technology to Build my Medical Eyecare Practice & Profitability
Sponsored Content By Gavin Cohen, OD Jan. 20, 2021 Medical eyecare is the future of optometry. It is a way to fully...
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1.5KContact LensesThe Contact Lens Offering Innovation for My Patients’ Lifestyles
A contact lens one OD swears by for helping patients with digital eye strain.
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2.4KPractice ManagementThe Frame Disinfection System Safeguarding My Patients & Keeping Us Going
A frame disinfection system that makes optical shopping safe for patients & practice.
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88Ophthalmic LensesDoctor’s Choice Part III: The Premium Eyewear Lenses Taking Our Patient Care & Service to the Next Level
Sponsored Content This is the third in a three-part series highlighting how practices are adapting to key market challenges, including the products...
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2.4KPractice ManagementAnswers to 4 Key Questions on Optimizing PPE & COVID Safety in Your Practice
Finding the best, most economical PPE for your practice.
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675Marketing5 Ways to Create Online Marketing that Brings Millennials Into Your Practice
Secrets to marketing digitally to Millennials to build your practice.
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1.7KDiagnostic InstrumentationWhy “Go Big or Go Home” is One OD’s Philosophy When Investing in Advanced Instrumentation
Cutting-edge instrumentation that will change how you diagnose and manage AMD.
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656Social MediaHow I Increased Engagement with My Practice’s Instagram Posts By 124%
Sponsored Content By Ansel T. Johnson, OD Dec. 16, 2020 Your patients spend substantial personal time on Facebook and Instagram. That time,...
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434PodcastsHow to Create–and Retain–Happy Multifocal Contact Lens Wearers
Tips for keeping multifocal CL wearers highly satisfied--and in their lenses long-term.
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2.3KStaff Management6 Keys to a High-Performing, Long-Lasting Staff
Sponsored Content By Andre Lenoir, OD Dec. 9, 2020 Your employees are your greatest resource. As a practice owner for the last...
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2.1KPractice ManagementOut-of-Pocket Patient Procedures: How to Make It a Bigger Part of Your Practice
Sponsored Content By Margery Weinstein Editor-in-Chief Review of Optometric Business Dec. 9, 2020 Patient self-pay procedures, such as myopia management and some...
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816Software Solutions/EHRHow We Avoided Revenue Loss for Our Practice
Transformative power of outsourcing insurance claims filing & revenue cycle management.
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2.0KOphthalmic LensesDoctor’s Choice Part II: Building Loyalty One Patient at a Time
The difference the right products & professional relationships make.
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3.6KContact LensesThe Multifocal CL That’s a Winner for Both Patients & Doctor
The difference the right multifocal CL makes to patients & practice.
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1.5KMedical ModelPoint-of-Care Testing: The Gateway To A Successful Dry Eye Practice
The patient- and practice-building rewards of dry eye point-of-care testing.
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5.3KPractice ManagementPPE: Top Questions, Concerns & Insights from Your Peers
How practices are meeting the challenges of acquiring & using PPE.
