All selling more glasses Articles
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6Frames3 Things to Teach Your Opticians to Double Multi-Pair Sales
By Wendy Buchanan August 10, 2022 Patients have so many choices today of where to buy eyewear–often at a lower price than...
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2.5KFrames3 Eyewear Styling Strategies Proven to Increase Multi-Pair Sales 70%
A better way to train opticians to work with patients.
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4.3KFramesThe Software that Increased My Premium Eyewear Capture Rate from 55% to 70%
Technology that makes capture rates soar.
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1.6KFramesThe Software Increasing Eyewear Sales & Cutting Sales Time in Half
Software with the potential to transform optical sales.
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3.0KFramesThe Revolutionary Rebate that Helped Us Sell 5 Pairs of Glasses to One Patient
A tool to help you springboard optical sales.
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2.7KFrames2 Actions to Boost Eyewear Capture Rate & Add $75,000 Annually to Your Practice
Try doing these two things to change your capture rate for the better.
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1.8KInsights From Our Editors4-Step Formula for Getting Your Patients to Make a Purchase
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 8, 2022 Maintaining a high eyewear capture rate is important both...
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685Ophthalmic LensesSecret to Achieving 82% Multifocal Sales in Progressive Lenses
The art of successful progressive prescriptions & sales.
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981News Briefs Archive3 Reasons Why Your Optical Inventory Should Be Online NOW!
Making it easy for patients to browse your merchandise ahead of time online.
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1.3KFramesThe Significant Money Walking Out Your Door & How to Capture It
Sponsored Content By ROB Editors & Laura DePoe, OD Independent practitioners are leaving money on the table. Take a look at these...
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808Frames4 Factors Impacting Whether Patients Purchase Eyewear
Sponsored Content By Mark Wright, OD, FCOVD Patients come to you for your expertise. They want the care and service you provide...
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Uncategorized
The Resource that is a Key Contributor to My 88% Eyewear Capture Rate
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
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1.5KFrames3 Conversations that Capture Fast-Fleeting Optical Sales
Conversations that can keep purchases inside your office.
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3.4KFramesThe Optical Resource Spurring Efficiency, Lowering Costs & Powering More Sales
A practice resource that could spur great profitability.
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Practice Management
3 Ways to Create the Kind of Office Where Patients will WANT to Buy Eyewear
Sponsored Content By ROB Editors Your patients want to buy from you–if you have both an eyewear selection and optical that works...
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543Practice Management5 Ways We Are Boosting Eyewear Capture Rate to Ensure a Strong Practice
Sponsored Content By Patty Casebolt Chief Quality Officer Medical Eye Center Independent optometry has significant challenges, and tremendous opportunities. The right practice...
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2.8KFramesHow We Increased Capture Rate 12%
Changes that move the needle on eyewear sales.
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2.6KFramesWhy >50% of Appointments Captured By Your Competitors Happen While You’re Closed
The importance of being there exactly when patients need you.
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2.2KPractice ManagementThe Insurance Verification Technology Generating $50,000+ Monthly in CL & Eyewear Orders
Sponsored Content By Shelley Smith, ABOC, CPOA, and Donald Waugh, LDO Dec. 15, 2021 Insurance verification can be challenging for both practices...
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3.0KFrames10 Steps to Double Your Optical Sales Within One Year
Easy ways to get huge results in optical sales.
