A better way to train opticians to work with patients.
Technology that makes capture rates soar.
Changes that significantly shifted capture rate--for the better.
How Walmart is making it easier for online eyewear shoppers.
Clues to where you are most likely to see new Warby Parker stores.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 8, 2022 Maintaining a high eyewear capture rate is important both...
Free resources to help you boost sunwear sales.
The art of successful progressive prescriptions & sales.
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
Conversations that can keep purchases inside your office.
A practice resource that could spur great profitability.
Help in boosting the performance of your optical.
Optical transformation with impressive results.
Changes that move the needle on eyewear sales.
How fierce a competitor is Warby Parker?
Specific actions to take to significantly increase capture rate.
Easy ways to get huge results in optical sales.
A better way to serve patients & sell eyewear.
Why you may be neglecting a big practice growth opportunity.
The latest--worrisome--numbers on U.S. optical sales.