By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD May 3, 2017 A patient presents in your office with a corneal...
How to turn care of diabetic patients into a practice-builder.
Make your office experience worth returning to.
Improve your office while sticking to your budget.
Technologies that can boost your profitability.
Create an optical that captures Millennial purchases.
By Daniel Press, OD, FCOVD Feb. 27, 2019 This is the second in a series of excerpts from the newly posted ROB...
Secrets to hiring success.
How to sell sunwear all year--even in January.
Working with practice partners to get it all done--well & profitably.
A few ways to boost your practice's use of Instagram.
By Daniel Epshtein, OD FAAO Diabetes is a significant health-care challenge. According to the Centers for Disease Control, 30.4 million Americans have...
Strategies that could help you ensure a profitable tomorrow.
How to know when discounts will work & when not.
Negotiating tactics for securing a great purchase price.
Millennial employee self-perceptions are not always accurate.
What you have to gain by working in a hospital.
The most important practice benchmarks & how to measure them.
Maximizing the advantages of your in-person optical shop.
What men and women practice owners do & don't have in common.
Changes on the horizon for optometry.
Do these things to ensure your optical promotions pay off.
Tips for launching an independent sublease practice.
Tips for ensuring medical eyecare patients return to you for care.
Best practices to safeguard HIPAA protections.
Help better caring for AMD patients.
Tips to optimize coming opportunities.