All practice management Articles
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5.5KFramesWhy You Need Both Big Brands & Independents on Your Frame Board
Finding the most profitable inventory mix.
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1.8KFrames6 Ways to Increase Sales of High-End Frames
How to make high-end frames a sales leader in your optical.
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4.4KPractice Management3 Technologies to Consider Adding to Your Practice
Technologies that can boost your profitability.
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1.2KFramesThe Big Things Millennials Want from Your Optical
Create an optical that captures Millennial purchases.
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11.0KFramesTips for Training Your Opticians to Sell More Multiple Pairs
Secrets to teaching your opticians to sell multiple pairs.
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1.2KFrames6 Things to Do to Sell More Men’s Frames
The trick to getting men to buy in your optical.
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5.8KMyopia ManagementMyopia Management: Technology to Invest In
By Daniel Press, OD, FCOVD Feb. 27, 2019 This is the second in a series of excerpts from the newly posted ROB...
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6.1KFinancesHow to Analyze Your P&L and Save Over $98,000 Annually
Using your P&L to guide cost-cutting.
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1.8KStaff ManagementHiring New Staff Members: How To Do It So You Don’t Regret It
Secrets to hiring success.
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6.0KDiagnostic InstrumentationDark Adaptation Diagnostic Technology: ROI Winner
Help better caring for AMD patients.
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Sunwear
How to Promote Plano Sunwear to Capture Sales Year-Round
How to sell sunwear all year--even in January.
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5.0KPractice ManagementThe Secret to Dividing Management Responsibilities in Multi-Partner Practices
Working with practice partners to get it all done--well & profitably.
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2.4KMedical ModelTips for Building a Bigger, Better Diabetic Eyecare Niche
How one practice has built a strong diabetic care niche.
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6.5KSocial Media3 Easy Instagram Posts to Promote Your Practice
A few ways to boost your practice's use of Instagram.
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6.1KFramesTop Ways to Successfully Prescribe & Sell Sports Eyewear
What you need to launch a sports eyewear niche.
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3.7KCo-Management5 Steps to Better Co-Manage Diabetic Patients
How to best serve diabetic patients.
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4.4KPractice Management7 Ways to Secure Your Practice’s Future
Strategies that could help you ensure a profitable tomorrow.
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1.5KPractice ManagementWhen to Discount Your Practice’s Products–and When Not To
How to know when discounts will work & when not.
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1.4KPractice Transitions8 Negotiating Tips to Secure a Better Practice Purchase Deal
Negotiating tactics for securing a great purchase price.
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4.7KMarketing4 Ideas for Back-to-School Marketing
Marketing to prime back-to-school sales.
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570Practice ManagementHow Millennial Employees View Themselves–and How Employers Do
Millennial employee self-perceptions are not always accurate.
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5.4KPractice ManagementThe Advantages & Challenges of Practicing Optometry in a Hospital
What you have to gain by working in a hospital.
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5.1KOphthalmic Lenses5 Ways to Compete with Low-Cost Retailers
How to beat the Warby Parkers & Hubbles of the world.
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4.1KOphthalmic LensesTop Ways to Find Patients Who Need Digital Eye Fatigue Relief
How to help more patients with digital eye fatigue syndrome.
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8.3KPractice MetricsPractice Benchmarking: Which Metrics to Measure & How to Do It
The most important practice benchmarks & how to measure them.
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4.0KMerchandisingTips to Optimize Your Bricks-and-Mortar Advantage Over Online Retail
Maximizing the advantages of your in-person optical shop.
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6.2KFramesTop Ways to Keep Frame Inventory New & Exciting
Tricks to keeping your optical inventory engaging to patients.
