All optical sales Articles
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4.0KFramesDo These 4 Things & You Could Achieve a $1,400 Average Optical Sale
Simple ways to make a big, positive impact on optical sales.
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Uncategorized
The Software Increasing Eyewear Sales & Cutting Sales Time in Half
Sponsored Content By Kirsten Turrisi, OD When patients visit your office, you want to deliver the best of care. That includes ensuring...
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849Frames3 Eyewear Styling Strategies Proven to Increase Multi-Pair Sales 70%
A better way to train opticians to work with patients.
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2.4KFramesHow We Increased Capture Rate 12%
Changes that move the needle on eyewear sales.
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1.6KPractice ManagementThe ROI of 3 Changes Empowering Me to Better Compete as an Independent
Actions to take to better compete as an independent.
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2.4KNews Briefs ArchiveWarby Parker’s New Expansion Strategy
Clues to where you are most likely to see new Warby Parker stores.
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1.5KInsights From Our Editors4-Step Formula for Getting Your Patients to Make a Purchase
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD June 8, 2022 Maintaining a high eyewear capture rate is important both...
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1.3KNews Briefs ArchiveComplimentary Marketing Materials Available to Help You Sell More Sunglasses
Free resources to help you boost sunwear sales.
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615Ophthalmic LensesSecret to Achieving 82% Multifocal Sales in Progressive Lenses
The art of successful progressive prescriptions & sales.
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397Ophthalmic LensesThe Spectacle Lens Helping to Power My Cold-Start Practice’s Profitability
A spectacle lens spurring one OD's cold-start success.
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589Frames4 Factors Impacting Whether Patients Purchase Eyewear
Sponsored Content By Mark Wright, OD, FCOVD Patients come to you for your expertise. They want the care and service you provide...
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Uncategorized
The Resource that is a Key Contributor to My 88% Eyewear Capture Rate
Sponsored Content By Athena Brasfield, OD Optical sales are a challenge to capture in the age of online and big-box retailers. Independent...
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1.3KFrames3 Conversations that Capture Fast-Fleeting Optical Sales
Conversations that can keep purchases inside your office.
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3.2KFramesThe Optical Resource Spurring Efficiency, Lowering Costs & Powering More Sales
A practice resource that could spur great profitability.
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4.1KFramesThe Software that Increased My Premium Eyewear Capture Rate from 55% to 70%
Technology that makes capture rates soar.
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1.0KNews Briefs ArchiveNew Resource Designed to Empower Opticians & Boost Optical Sales Performance
Help in boosting the performance of your optical.
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1.9KFramesThe Renovation that Resulted in 31% Increase in Optical Revenue
Optical transformation with impressive results.
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2.1KNews Briefs ArchiveWarby Parker’s Co-Founder: Why WP Is Opening In-House Labs & the Company’s Long-Term Goals
Insights from Warby Parker's Co-Founder & Co-CEO.
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2.5KFramesWhy >50% of Appointments Captured By Your Competitors Happen While You’re Closed
The importance of being there exactly when patients need you.
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8.8KOphthalmic LensesThe Most Important Things to Do to Reduce Glasses Remakes
Tips on reducing glasses remakes to ensure patients' expectations are exceeded.
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954PodcastsPodcast: 5 Ways We Are Boosting Eyewear Capture Rate to Ensure a Strong Post-Pandemic Practice
Key strategies for improving capture rate.
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5.0KFrames3 Things We Did to Increase Capture Rate By 15%
Specific actions to take to significantly increase capture rate.
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2.5KFrames10 Steps to Double Your Optical Sales Within One Year
Easy ways to get huge results in optical sales.
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2.2KPractice ManagementHow to Triple Your Multiple-Pair Sales Rate with Instant Rebates
Sponsored Content By Steve Alexander, Head of Marketing and Strategic Partnerships, Anagram Oct. 20, 2021 It’s in practices across the country, disrupting...
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1.9KPatient Experience
5 Ways We Are Boosting Eyewear Capture Rate to Ensure a Strong Post-Pandemic Practice
Sponsored Content By Patty Casebolt Chief Quality Officer Medical Eye Center Sept. 29, 2021 The Coronavirus pandemic is testing our ability to...
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1.1KOphthalmic Products5 Ways to Show Patients Why They Should Buy From You Instead of Online
Key actions to keep sales from leaving your office.
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1.9KFramesTop 5 Ways to Increase Eyewear Purchases By Women
How to capture sizable sales from women patients and shoppers.
