All online marketing Articles

  • 1.7K
    Search Engine Optimization

    Ready to Bite Into Google’s New “Snack Pack?”

    By Agustin Gonzalez, OD, FAAO, ABCMOOct. 7, 2015Google has a new way of presenting search results. How will prospective patients use it...

  • 1.9K
    Search Engine Optimization

    Rebrand Your Online Presence: Kick-Start Growth in a Static Practice

    Steps to keep your web presence fresh--and ready to attract new patients.

  • 2.3K
    Search Engine Optimization

    Cross-Linking Your Web Pages: How Two Practices Boost Their Online Presence

    By Nancy RausmanCross-linking practice-related sites, like your practice web site, Facebook and Yelp pages, provides a powerful tool to stay top-of-mind with...

  • 2.0K
    Search Engine Optimization

    Cross-Link Your Web Presence–and Raise Your Visibility

    By Nancy RausmanOnce you build a varied web presence—web site, Facebook, Yelp—cross-linking provides a powerful tool to stay top-of-mind with present patients...

  • Search Engine Optimization

    Get Found: Simple Steps to Put Your Practice at the Top of the Search Listings

    By Nancy RausmanIf poor search engine listings are keeping patients from finding your practice, the fixes may be easier than you expect....

  • 3.5K
    Search Engine Optimization

    FAQs on Web Analytics: How to Use Data to Grow Your Practice

    By Nancy RausmanWeb analytics are a powerful tool for fine-tuning your digital marketing for profitability. Here’s how to use analytics to put...

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