By Maria Sampalis, ODJuly 15, 2015Encourage patients to think "back to the eye doctor" before "back to school" with a well-timed television...
By Ann Rea Miller, ODBillboard advertising can quickly turn your practice into a highly recognizable brand in your community.
By Brian Chou, OD, FAAODisreputable marketers are sending your patients e-mail advertising false eye health claims. Be aware of the patient education...
By Pamela Miller, OD, FAAO, JDSpeaking at the invitation of a vendor can establish you as an authority in your profession and...