March 11, 2020 The senior population is growing fast. Nearly 15 percent of the U.S. population are now seniors, according to the...
Help jump-starting marketing via live-streaming video.
Here are resources to let more patients know about your practice.
ODs with insights to offer on Instagram.
By Maria Higgins, OD March 27, 2019 Your practice culture influences the patients you attract to your office. It also guides the...
The winter, a perfect time for "cool" events.
Top tips on serving elderly patients.
How to get more response to your practice's social media posts.
Teach your opticians to guide patients' styles--and eyewear purchases.
Ways to market your practice that you may be overlooking.
Improve your office while sticking to your budget.