Learn how to use online marketing to create a more profitable 2021.
How one OD found a better way to manage frame inventory.
Enhancing safety--and preventing phoropter fogging.
Tips on managing the new E/M coding guidelines for 2021.
Conversations that make satisfied patients much more likely.
Bold, new steps OD schools are taking to increase Black & minority representation.
Making AMD diagnosis & treatment a practice-builder.
The difference a highly visible location makes to practice growth.
One OD's experience getting vaccinated against COVID-19.
What to do when staff has been exposed to or tests positive for COVID-19.
One OD's key takeaways from the experience of opening a practice cold.
A frame disinfection system that makes optical shopping safe for patients & practice.
Making your technology investments count for patients.
Making pre-testing better for patients and practice.
Finding the best, most economical PPE for your practice.
Developing staff for better-served patients & a more profitable practice.
Keys to achieving full forgiveness of PPP loans.
Keys to ensuring an efficient, pleasant patient visit--despite a raging pandemic.
Cutting-edge instrumentation that will change how you diagnose and manage AMD.
Tips for keeping multifocal CL wearers highly satisfied--and in their lenses long-term.
Moving past a practice growth plateau to build a better, stronger practice.
Changes that provide a better patient experience while generating revenues.
One OD's path to optometry & what it teaches about the value of flexibility.
The difference the right multifocal CL makes to patients & practice.
Tips for powering your productivity & profitability.
What to look out for to ensure your practice is ethical.
A system to easily--and dependably--sanitize your office.