Implementing three transformative staff management concepts in your practice. By Laurie Sorrenson, OD, FAAO Sept. 13, 2023 This article sums up the...
New Texas state laws that help protect practices from vision plan abuses. By Laurie Sorrenson, OD, FAAO Sept. 6, 2023 Three new...
Specific actions to help employees find purpose and become more engaged. By Laurie Sorrenson, OD, FAAO August 30, 2023 In my last...
Motivating your employees to be much more engaged in their patient care and other duties. By Laurie Sorrenson, OD, FAAO August 23,...
By Laurie Sorrenson, OD, FAAO August 9, 2023 Hey there! We’ve all been in situations where we must tackle a difficult conversation...
By Laurie Sorrenson, OD, FAAO August 2, 2023 Let’s talk about my favorite topic – numbers! 🤓 I think it’s super-fun to...
By Laurie Sorrenson, OD, FAAO July 26, 2023 When you look at the research on employee retention, one thing usually stands out...
By Laurie Sorrenson, OD, FAAO July 19, 2023 So, I did some digging to figure out how many meetings the average $1...
By Laurie Sorrenson, OD, FAAO July 12, 2023 You know how in optometry school they teach us to handle viral conjunctivitis with...
By Laurie Sorrenson, OD, FAAO June 28, 2023 When asked about my journey to becoming an optometrist, I realized that I had...
By Laurie Sorrenson, OD, FAAO June 14, 2023 In a recent conversation with a contact-lens company representative, I was asked what I...
By Laurie Sorrenson, OD, FAAO June 7, 2023 In an e-mail response to my basketball career editorial, Elliot M. Kirstein, OD, shared...
By Laurie Sorrenson, OD, FAAO May 31, 2023 I recently came back from the Vision Source Exchange, held in San Antonio, Texas,...
By Laurie Sorrenson, OD, FAAO May 10, 2023 As a mother of two wonderful sons and an amazing stepdaughter, I have gained...
By Laurie Sorrenson, OD, FAAO May 3, 2023 It may surprise you to know that I was a basketball player. Growing up...
By Laurie Sorrenson, OD, FAAO April 26, 2023 At the University of Houston College of Optometry, I teach fourth-year students about goal...
By Laurie Sorrenson, OD, FAAO April 19, 2023 The great Ron Swanson from Parks and Recreation told Leslie Knope, “Never half-ass two...
By Laurie Sorrenson, OD, FAAO April 12, 2023 In my previous post, I discussed the first of two easy-win questions I ask...
Laurie Sorrenson, OD, FAAO April 5, 2023 During my business consultations with other doctors, I always ask two important questions about metrics...
Laurie Sorrenson, OD, FAAO March 29, 2023 Our office was ‘crazy busy’ in December, especially the week between Christmas and New Year’s...
By Laurie Sorrenson, OD, FAAO March 22, 2023 The idea that I am following in the footsteps of Mark Wright, OD, FCOVD,...
By ROB Editors March 8, 2023 Creating a practice with impressive profitability, and long-term financial strength, requires an intentional approach. Three ODs...
March 1, 2023 Managed care can negatively impact how your patients experience the healthcare you provide and how much you are able...
By ROB Editors Feb. 22, 2023 Referral relationships with other healthcare providers help you direct patients to the care they need while...
By ROB Editors Feb. 15, 2023 Investing in practice technology can impressively enhance the level of care you are able to provide,...
By ROB Editors Feb. 1, 2023 You can have the greatest medical eyecare instrumentation and the most beautiful optical, but if your...
Jan. 25, 2023 The right lenses can create go-to glasses that patients live in. The wrong lenses can result in an immediate...