By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD April 28, 2021 A practice blog can increase your visibility with current...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD April 21, 2021 Optical sales have been challenged during the pandemic. Here...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD April 14, 2021 Communication is an integral part of succeeding as an...
How ODs can optimize major trends impacting the optical industry.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD March 31, 2021 Optometrists are providers of important healthcare, and many are...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD March 17, 2021 Employment law constantly changes. It’s important to stay up...
Using the new E/M codes to maximize reimbursement in optometry practices.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD March 10, 2021 Jobson Optical Research produced a report that looks back...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 24, 2021 Replacing a high-performing employee, who has voluntarily vacated their...
An annual exercise to help you reduce accounts receivables.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 17, 2021 The value of your practice can be impacted by...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 3, 2021 The COVID-19 pandemic is still a huge factor in...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 27, 2021 The COVID-19 virus poses dangers to our health, but...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 20, 2021 Practices are still struggling to recall patients who missed...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 13, 2021 Challenges related to the COVID-19 pandemic keep coming. Here...
One OD's experience getting vaccinated against COVID-19.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 6, 2021 A business plan that pinpoints areas for improvement can...
Keys to achieving full forgiveness of PPP loans.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 26, 2020 What is your practice doing to come up with...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Dec. 9, 2020 COVID-19 is still rampaging through the country, and putting...
Explaining to patients why their vision insurance, rather than medical insurance, can't be charged.
Tips for powering your productivity & profitability.
Tools to help you educate staff, patients--and yourself.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Nov. 11, 2020 Americans may be done with COVID-19, but the virus...
The most important points about major coding changes that are imminent.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Professional Editors, Review of Optometric Business Oct. 28, 2020 Marketing that asks...
Tips for making your employees feel safe about coming to work during the pandemic.