Creative approaches to marketing that delivers results.
Pricing products to make both patients AND practice happy.
Partnering with a company that connects you to many potential mentors.
Improvements that significantly boosted one practice's eyewear capture rate.
Coding for bandage CLs to avoid returned claims & maximize profitability.
Technologies that propel a practice's care & profitability.
Business goals that change the trajectory of a practice.
What you should know before opening multiple locations.
Keys to creating regular wearers of both CLs & glasses.
A habit that could be costing you many doctor referrals.
Key investments that set a practice up for profitability.
Simple changes that deliver big results in increased efficiency.
Details on a new handheld fundus camera.
Providing best care for CL patients while growing profitability.
A custom CL for patients with unique vision needs.
Coding for use of an innovation to aid treatment of diabetic patients.
Tapping into professional growth opportunities by partnering with the right company.
Profitable solutions to the toughest independent optometry challenges.
An easy way to wow PCPs who can send you patients.
Secrets to engaging employees to keep them for years.
Building patient relationships that prime your practice for growth.
A multifocal to help you improve presbyope lives & practice profitability.
What employees told 1 practice about why they chose them--and stayed.
Using vendors as business consultants to dramatically impact sales.
Actions to reduce exam-onlys & make revenues soar.
What other doctors need from you to skyrocket referrals to you.
Leadership solutions to provide better care & grow your practice.