Sponsored Content By John J. Mertzlufft, OD Feb. 26, 2020 Specialty contact lenses provide an important service to patients, transforming lives and...
Help growing the number of patients in single-use contact lenses.
Help jump-starting marketing via live-streaming video.
By Adam Cmejla, CFP® Feb. 19, 2020 This is the second of two articles by Adam Cmejla, CFP,® on evaluating practice fees...
One OD's journey to successful practice ownership.
By Katie Greiner, OD, MS, MBA, FAAO Feb. 19, 2020 Your employees are the heartbeat of your practice, serving as a first...
A contact lens making Ortho-K better for patients and doctors.
A practice owner shares his practice's most impactful instruments.
Setting the stage for a profitable decades to come.
A second opportunity to profit from a sale to PE.
Important Medicare Part B deductible changes to plan for.
Important coding changes to immediately make.
Sponsored Content >>Click HERE or the above image to download “How Consumers Research Payment Options & Consider Finances>> Patients, also consumers who...
How one doctor and his practice partner found the best buyer.
The huge impact a small gesture can make.
Tips for building the optical team you need.
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD Feb. 5, 2020 One new staff member can make a...
Tips for creating & optimizing great patient experiences.
Sponsored Content By Chris Hobson, OD Feb. 5, 2020 Deciding to sell your practice is a huge decision. Deciding on the right...
Important ways to improve children's time in your office.
One OD's journey to find her place in optometry.
Sponsored Content By Brandon Blaker, OD Jan. 29, 2020 Practice profitability is best measured by revenue per patient exam, but this key...
Resource to bolster protection of patient & practice data.
The secrets one doctor discovered to growing her practice.
A valuable instrument to patient care & practice growth.
How one OD is differentiating his practice.
Exciting tool for early diagnosis of AMD.