All article Articles
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682Staff Management8 Secrets to Retaining Employees for 15+ Years
By Thomas P. Arnold, OD, FSLS Sept. 30, 2020 Recruiting great employees is only half the battle. The other half is keeping...
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1.6KPractice Management2 Cost Cuts & 3 Revenue-Generators Growing My Practice’s Profitability
Ways to capture additional revenues that you may be overlooking.
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225Practice TransitionsThe Buyer That Delivered My Dream Work Life–& Is Helping Us Withstand COVID
Sponsored Content By Joseph Smay, OD Sept. 30, 2020 Your practice is precious to you both as an investment and as the...
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1.4KContact LensesThe Multifocal Lens Generating $750,000+ Annually in My Practice
A multifocal contact lens that allows me to give presbyopes exactly what they want.
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143Doctor Patient RelationsHow I Am Creating a Presbyopia-Focused Practice
By Selina R. McGee, OD, FAAO: Discussing presbyopia with patients means more than merely informing them of their options. Here is the...
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1.1KFinancesTax Deductions to Benefit From–and Exercise Caution Before Claiming
Tax deductions that can help or hurt you--if not used judiciously.
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484Professional Development6 Steps to Become a Chief Vision Officer
Why I am a "chief vision officer," and not a "president" or "CEO."
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186Practice MetricsThe Technology Helping Me Spur Staff to Greater Patient Service & Sales
Sponsored Content By Kimberly K. Friedman, OD, FAAO Sept. 30, 2020 Your staff can do great things for your patients and practice...
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3.5KFramesThe Test That Will Help You Determine Ideal Frame Pricing
Tips to help you profitably price frame inventory.
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3.6KOphthalmic LensesBlue-Light Filtering Eyewear: The Products & ROI of Our Plan to Sell More
A plan to profitably sell more blue-light filtering glasses.
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4.4KFinancesTop Budget Priorities When Opening a New Practice
Key investments for new practices.
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2.4KFramesSecrets to Capturing Flex-Spending Account Dollars
Strategies to capture more flex-spending-account dollars.
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2.6KPractice Management3 Strategies We Are Implementing to End 2020 Profitably
Making 2020 a profitable year, despite the unprecedented difficulties.
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2.1KManaged CareHow I Dropped a Major Insurance Provider from My Practice & Am More Profitable than Ever
A way to retain patients with insurances your practice no longer accepts.
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547MarketingMarketing During a Pandemic: The Instagram Posts & Strategy That is Generating Patients
Examples of how to market your practice during an ongoing crisis.
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2.3KPractice ManagementPPE: Top Questions, Concerns & Insights from Your Peers
How practices are meeting the challenges of acquiring & using PPE.
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1.7KMarketingCOVID-19 & Beyond: Our Key Messages to Patients
Communication touch-points for both now and after the pandemic.
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5.3KOffice EnvironmentThe Sterilization Technology My Practice Has Added
A system to easily--and dependably--sanitize your office.
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2.9KOffice EnvironmentPreventing Patient-Flow Bottlenecks & Other New Priorities
Tips for keeping a smooth-running post-pandemic office.
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Uncategorized
Impacts and Effects of a Full-Scope Optometry Practice
Sponsored Content By David Cockrell, OD Oct. 7, 2020 The concept of scope of practice is one that is all too familiar...
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3.2KPractice Management2021: My Practice Plans & Goals to Strengthen Care & Profitability
The time is now to create an action plan for 2021.
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2.8KPractice ManagementSecret to Thriving During a Pandemic: The Extra Help That’s Making a Huge Difference
A resource that has helped practices stay strong during the pandemic.
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3.2KPractice ManagementThe 3 Practice Improvements that Delivered the Greatest ROI
Practice changes that can make a huge difference to patients & profitability.
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1.6KContact LensesHow to Maximize Daily Disposable Multifocal CL Profitability in Your Practice
By Vince Zingaro, OD Sept. 9, 2020 Some optometrists have come up with dozens of excuses not to fit daily disposable multifocal...
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1.7KCoding and BillingModifier 25: When to Use & When NOT to Use it in Coding & Billing
Examples showing you how to avoid a common coding and billing error.
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1.0KMedical ModelPoint-of-Care Testing: The Gateway To A Successful Dry Eye Practice
The patient- and practice-building rewards of dry eye point-of-care testing.
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3.5KPractice Management21st Century Cures Act: Why It’s Going to Completely Change Your Thinking as a Health-Care Provider
Optometrists' responsibilities related to the 21st Century Cures Act.
