Richard Baker, OD, of Lamorinda Optometry in Lafayette, Calif., outlines the considerations that go into the critical (and often costly) acquisition of cutting edge instrumentation that will help you to deliver the highest standard of care. First, study the data to ensure that a new piece of equipment is effective and meets a clinical need. Second, it must make sense financially: Consider purchase vs. lease, evolving technology and upgrades, and patient volume and flow. Third, allow adequate time for staff training, especially in educating the patient on the value of high-tech instruments to their eye health. Finally, look for secondary applications of your instrumentation to maximize use and profitability.
