Developed as a result of surveys and focus groups with consumers conducted by Focal Center Insights, the reports, which can be purchased either individually for one of those three areas, or as a package for all three, is available via Jobson Optical Research, starting this month. The research for Key Drivers of the Patient Experience was performed by focalCenter, LLC.
Each section of reports and charts reflects specific priorities identified by consumers who also rate their interactions with doctors and staff as they progress through their eyecare experience and would be of interest to eyecare professionals, dispensers and insurance companies. Participants were screened to only include subjects at least 18 years old, who within the past six months had an eyecare visit, utilized insurance for their eyecare (medical or vision plan), and obtained new eyewear. The moderator guide included 46 discussion points across seven domains: access to eye doctor, (insurance) plan, and eyewear, communication with eye doctor, staff, (insurance) plan and dispenser.