Sponsored Content
By Matthew Alpert, OD,
and Robert Chu, OD
April 27, 2022
The eyecare industry is consolidating at a frenetic pace. The line has blurred between companies that are here to support independent optometry and those that directly and indirectly compete against us. When we started TEC-The Eye Consortium, our mission was to aggregate best-in-class, independent companies in the eyecare space to form a true consortium. This group of like-minded companies is focused on delivering the tools needed to increase your profitability, differentiate your practice and keep you truly independent.
Enhancing Your CL Profitability: TEC’s New Partnership
When we looked for a partner in the contact lens space, breath of portfolio, quality of products, innovation pipeline and commitment to the independent doctor were critical. With all of these components in place, and an industry-best program, Alcon was the clear choice. The TEC-Alcon synergies became obvious. Alcon, our newest vendor partner, is true to all of our core tenets. They offer a best-in-class portfolio of products and champion the independent doctor.
Throughout the years, we have seen other industry players partner with and advantage the companies that compete directly against the independent doctor. Alcon’s commitment to true innovation backed by science is its foundation, and further demonstrated our common goals to strengthen the doctor-patient connection. As proven by the many participating TEC members, the TEC-Alcon partnership will make your practice more profitable, help you differentiate your practice with new technology and premium products while keeping you independent.
A prime example of Alcon’s commitment to innovation is its Marlo digital platform that saves our member’s office staff valuable time while increasing contact lens sales and capture rate. Marlo keeps the practice connected, the patient engaged, and empowers independent doctors to better compete with the internet contact-lens retailers.
Vendor Partnerships Across the Industry Providing Independents with a Competitive Advantage
With our busy schedules, providing patient care and running our business, doctors often do not take an active role in their purchasing decisions, which unknowingly facilitates buying materials from companies that compete directly against the independent. By taking an active role in the decision to align ourselves and purchase only from vendors partners who actively support independents, and do not actively compete against us, we are taking a stand for the independents. TEC is making a statement in the eyecare industry to help preserve our profession for the future.
TEC’s category-exclusive vendor partners are thoroughly vetted. This vendor exclusivity is what facilitates TEC’s ability to secure industry-leading programs and offers. As a result, this unique relationship yields benefits for the doctor and the vendor partners together so we can continue to build innovative, best-in-class programs, differentiated products with the highest levels of service, and maintain the ability to make you more profitable.
TEC recently announced EVOLUTION, a new program with richer benefits to support its member practices to enhance differentiation, independence and PROFITABILTY. More partners, more differentiation and more profitability!
New EVOLUTION supplier partners include Alcon, De Rigo REM, OCuSOFT, ZEISS Meditec, and an enhanced offer from ZEISS Vision Care. TEC Evolution increases choice and savings through our exclusive partnerships. The win-win-win philosophy has resonated with independent practitioners, making TEC the fastest-growing alliance group.
Read a TEC Success Story
Where we spend our money MATTERS. Partner with an alliance group and vendor partners that do not compete directly against you. TEC has no fees, no commitments.
Sign up TODAY to start taking advantage of these best-in-industry programs.
www.eyeconsortium.com | tecteam@eyeconsortium.com
Matthew Alpert, OD, is the owner of Alpert Vision Care in Woodland Hills, Calif., and WINK eyecare in Calabasas, Calif., and the co-founder of TEC. To contact him: drmalpert@eyeconsortium.com
Robert Chu, OD, is the Managing Director of Eyeworks Group in Fort Worth, Texas, and co-founder of TEC. To contact him: rchu@eyeconsortium.com
