News Briefs Archive

New Affiliate Partnership: Think About Your Eyes & International Vision Expo & Conference

Think About Your Eyes, a national public awareness initiative focused on educating the public about the importance of eye health and comprehensive annual eye exams, is expanding its reach through an agreement to become an Affiliate Partner of the International Vision Expo and Conference. Attracting more than 30,000 eyecare providers, the International Vision Expo and Conference provides attendees with opportunities to engage in industry discussions and discover cutting-edge trends in eyewear technology and business practices.

“Our decision to become an Affiliate Partner for this year’s International Vision Expo and Conference is an important step in engaging eyecare providers,” says Ed Greene, chief executive officer of The Vision Council. “Industry relations and partnerships are key as we continue to educate consumers on the benefits of vision health and annual exams. This partnership will help deliver additional exposure within the eyecare industry, which is vital to the health of the Think About Your Eyes campaign.”

As an Affiliate Partner to International Vision Expo, Think About Your Eyes is able to provide additional benefits to its members and Leadership Partners. For Think About Your Eyes’ members, new benefits include:

Basic Members receive:
Waived $75 registration fee (Click here to redeem)
10 percent discount on continuing education credits

Premium Members receive:
Waived $75 registration fee (Click here to redeem)
10 percent discount on continuing education credits
Access to party preceding Eye Docs of Rock “Technology Rocks” on March 28 from 8-9 p.m.
Access to Club Vision on Saturday, March 29
Preferred “Members Only” line to participate in the “Challenge a Celebrity Champion” events from Friday to Sunday

Additionally, the Affiliate Partnership with International Vision Expo and Conference offers new opportunities for exposure and recognition for Think About Your Eyes’ Leadership Partners. Think About Your Eyes is funded with support from: The Vision Council, GUNNAR Optiks, National Vision, Inc. (NVI), Refac Optical Group, SpecialEyes, SPY, Walman Optical, Transitions, Fatheadz, Essilor, and Luxottica Group.

The International Vision Expo and Conference sponsorship includes negotiated benefits that will highlight partner involvement for both the east and west conferences.

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