Yoongie Min, OD, of Northwest Vision Center in Columbus, Ohio, maintains an upscale practice by updating decor and featuring the best of all optical products. The dispensary features thenewest progressive lenses and anti-reflective lenses, as well as upscale frames. The practice also purchases the latest equipment, which patients expect and appreciate. Patients willingly pay more for the premium care they receive, he says, and they return year after year.