New This Week
Be Positive, and Always Thank Your Patient
Eric M. White, OD, of Complete Family Vision Care in San Diego, believes that positivity is infectious. A doctor who is positive conveys that feeling to staff–and that trickles down to every patient experience. After each exam, Dr. White e-mails patients a personal thank you note. This is the first of many practice-patient communications throughout the year, and it helps to build the practice. >>READ MORE>>
Contact Lenses
UV-Protecting Contact Lenses: Train Patients to Invest in Sun Protection
By Stephen Cohen, OD
Prescribing contact lenses with UV protection preserves the eye health of patients. It also drives sales of sun protection products in your practice.
>>READ MORE>>
Ophthalmic Lenses
One-Stop Shopping: When a Single Partner Can Provide Both Contacts and Spectacle Lenses
Anastasios Fokas, OD
Stephen Rossi, OD
By Anastasios Fokas, OD, and Stephen Rossi, Licensed Ophthalmic Dispenser
Using a digital lab provided by the same company that manages your contact lens inventory streamlines your practice’s operations. One-stop shopping also lets you provide dependable, quality service to patients.
>>READ MORE>>
Staff Management
Staff Retreats: Focus on Goals to Enhance Patient Care and Revenues
By Ken Krivacic, OD, MBA
Staff retreats are vital for goal-setting—and can elevate the level of staff performance. Take the time, do it well, and you will see results. >>READ MORE>>
ROB Fast Fact
How Many Adults Use Vision Correction?
You may have inroads to make among 18-to-44-year-olds, according to The Vision Council VisionWatch 2012 Optical Retailer Report & Directory. While 70.1 million people ages 55 and over use some form of vision correction, some 43.4 million people ages 18-34 use vision correction. Among those 35-44, 27.7 million people use vision correction, and, among those 45-54, 38.3 million use some form of vision correction.
Click HERE to read more from Review of Optometric Business professional editors Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVD, on seeing your practice through your patients’ eyes.
In Brief
VisionWeb Introduces Cloud-Based Practice Management and EHR Solution
VisionWeb unveiled Uprise, a comprehensive cloud-based practice management and EHR solution, at “The State of Optometry: Present and Future” summit at Optometry’s Meeting. VisionWeb says Uprise is the next generation in its mission to offer online solutions that make day-to-day business processes more affordable and accessible for independent eyecare practitioners.
>>READ MORE>>
Transitions Optical Survey Shows Patients Value Culturally Competent ECPs
New multicultural research from Transitions Optical confirms that while patients highly trust their eyecare professionals, there are steps these professionals could take to enhance this respect further, by promoting cultural competency within their practices and connecting with patients in ways that reflect their values. >>READ MORE>>
