The Optometric Minute

How to Make the Most of an Optometric Meeting

Feb. 17, 2016

Ted McElroy, OD, sets goals, takes along staff and allows time to exchange ideas with colleagues when he attends an optometric meeting. Applying a strategy helps his entire staff to focus on specific areas to improve practice performance.

 

IDENTIFY TOP CHALLENGES. Ask staff to identify challenging areas of the practice, then look for tools to improve processes at the meeting. 

INTERACT WITH COLLEAGUES. Seek out other practice owners who you think may face the same challenges, and look to learn from peers. 

PLAN AHEAD. Think about more than your clinical CE needs; think about the practice management courses you could use to boost profitability.

PLAN TO ASK QUESTIONS. Instead of sitting passively in a class, think in advance of questions you can pose for the speaker. Seek answers that can help you advance toward your goals. 

TAKE YOUR STAFF. Have staff hear the same ideas you hear for themselves, directly from the experts. It will give the ideas greater credibility and increase your employees’ engagement in meeting practice challenges.

Ted McElroy, OD, is the owner of Vision Source Tifton in Tifton, Ga, and the incoming president of SECO. To contact him: tam6767@gmail.com

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