>>Click HERE or the image above to download “How Consumers Research Providers”>>
Patients, who also are consumers who make buying decisions for themselves and their families, pass through six steps in making a purchasing decision. In healthcare, this is commonly called “the patient path to purchase.” This is the second in a five-part series of articles that examines each of these six steps. Examined here: how consumers research health-care providers. >>READ MORE>>
Click HERE to read part one of this series, “How Consumers Research Optical Products & Treatment Options.”