The Optometric Minute

Growth Opportunities from the Essential Pediatric Benefit

March 4, 2015

Linda Chous, OD, owner of The Glasses Menagerie in Minneapolis, welcomes the essential pediatric eyecare benefit as a positive development from health care reform. It provides great opportunities to increase medical model and vision therapy services, while building a family practice, she says.

ACTION POINTS

Grow your practice. Once kids are patients, they bring in the parents and grandparents.
Do more vision therapy. Eye exams for kids help you to identify amblyopia, strabismus earlier in life.
Expand medical services. Work with local pediatricians, develop referral networks.

Linda M. Chous, OD, is owner of The Glasses Menagerie in Minneapolis, Minn. She also is chief eyecare officer for UnitedHealthcare. Contact her: l.chous@comcast.net

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