A new optometric business resource has emerged, in the form of FastOD.com. This web-based resource, which went live October 18, provides business building content in combination with live, monthly “meet-ups” in major metros where practice-building techniques are shared and discussed between attendees. Access to the site is free initially. Beginning in January, users are required to subscribe for $299 for six months or $499 for a year. Content will include marketing and positioning, finance and accounting, social media, and staff management. Access to the site is free to optometry students. “We’re providing useful, tangible business insights that will help optometrists grow their practices,” explains Carlos Navarro, president of FastOD.com.
