New This Week Practice-Builder: Treat Ocular Surface Disease Art Epstein, OD, FAAO, chief medical editor of Optometric Physician, makes a compelling case...
New This Week Avoid Profit Drain: Put New Lenses into New Frames Jay Binkowitz, president of GPN, which produces the business tool...
New This Week Finding a Balance: Traditional Marketing vs. Social Media Mike Rothschild, OD, and Amir Khoshnevis, OD, discuss traditional marketing vs....
New This Week Designing an Office with a Feeling Barbara L. Wright, CID, of Barbara Wright Designs, describes how she designed and...
New This Week Treating Ocular Allergies: A Key Practice-Builder Art Epstein, OD, FAAO, chief medical editor of Optometric Physician, advises that you...
New This Week Understanding Your Cost of Goods and Managing It Well Jay Binkowitz, president of GPN and The EDGE, explains the...
New This Week Rethink the Influence of Language in Your Practice Mike Rothschild, OD, and Amir Khoshnevis, OD, discuss the effect of...
New This Week The Value of Peer-to-Peer Business Groups D. Penn Moody, OD, of Moody Eyes in Indianapolis, Ind., recommends that colleagues...
New This Week The 1-2-3’s of a Successful Therapeutic Practice Art Epstein, OD, FAAO, chief medical editor of Optometric Physician, describes the...
New This Week Frame Board Management 101 Jay Binkowitz, president of GPN, producer of The EDGE, and partner in American Eyecare in...
New This Week Elements of a Successful Trunk Show Evan Kestenbaum, MBA, of Optix Family Eyecare Center in Plainview, NY, believes that...
New This Week Staff Retreat: Analyze and Plan, But Have Fun, Too Mike Rothschild, OD, of West Georgia Eye Care in Carrollton,...
New This Week The Most Important Person in Your Practice: the Patient! Doctors must oversee the practice, stay attuned to staff-patient interactions,...
New This Week Doctor-Directed Dispensing: Take Charge of Your Patient’s Treatment Plan Kirk Smick, OD, FAAO, of Clayton Eye Center in Morrow,...
New This Week The Managed Care Patient: Serve the Needs, Not the Card Scott Jens, OD, FAAO, of Isthmus Eyecare in Madison,...
New This Week Listen to Patient Needs to Provide the Best Vision Treatment Plan Joel Kestenbaum, OD, of Optix Family Eyecare Center...
New This Week Reading the Mindset of the Patient as Consumer When patients reach the dispensary, says Mark Hinton, of eYeFacilitate, try...
New This Week Building a Practice with Design Thao Truong, OD, of ForSight Eye Center in Cumming, GA, had specific design elements...
New This Week From Meeting to Practice: Tips for Monday Morning Implementation Neil Draisin, OD, FCOVD, founder of Draisin Vision Group and...
New This Week Doctor to Patient: “Have I Answered All Your Questions?” Kirk Smick, OD, of Clayton Eye Center in Morrow,...
New This Week Power Up Your Optical Dispensary, Part III: “Personnel Sets Us Apart” Mark Hinton, of eYeFacilitate, says language makes a...
New This Week Office Design Gives Your Practice a Competitive Edge Barbara L. Wright, CID, of Barbara Wright Design, created a new...
New This Week Gather Patient Feedback with a Customer Satisfaction Survey Sherin George, OD, and Jason George, optician, of Franklin Square Eyecare...
New This Week Protect Your Patient’s Private Information Pamela Miller, OD, FAAO, JD, of Highland, Calif., trains her staff to protect patients’...
New This Week Displaying Data Provides the Big Picture–to You and Your Patient Mike Rothschild, OD, of West Georgia Eye Care in...
New This Week Use EHR to Improve Patient Outcomes Scott A. Jens, OD, FAAO, co-owner of Isthmus Eye Care in Middleton and...
New This Week Power Up Your Optical Dispensary, Part II: “Be the Expert” Mark Hinton, of eYeFaciltate, shows optical dispensary staff how...