A partnership to support your vision Envisioning more patients or profit this year? The VSP Vision™ Premier Program invests in your practice with...
Actions to take to better compete as an independent.
How one OD found her ideal place to practice medical eyecare.
How to access profitability-changing resources.
Sponsored Content By ROB Editors Some 52 million pairs of over-the-counter reading glasses are sold in the U.S. every year, with a...
Sponsored Content By ROB Editors & Brett Hagen, OD If you are measuring the profitability of your contact lens practice by the...
Investments that change care & profitability for the better.
Questions to ask yourself before launching myopia management services.
Help marketing--and preserving--your online reputation.
Surmounting independent optometry's greatest challenges.
Sponsored Content By Matthew Alpert, OD, and Robert Chu, OD April 27, 2022 The eyecare industry is consolidating at a frenetic pace....
Solutions to challenges that changed the trajectory of one practice.
Practice lessons from a surprising place.
Books that can change your practice management perspective.
Investments for 2022 that are likely to springboard growth.
By Justin Manning, OD, MPH, FAAO March 30, 2022 A cold-start practice offers a blank slate for your dreams and business ideas....
The growth opportunity of catering services to a specific patient population.
A practice resource that could spur great profitability.
How one OD launched & grew a standout VT practice.
Sponsored Content By ROB Editors Your patients want to buy from you–if you have both an eyewear selection and optical that works...
Sponsored Content By Dave Anderson, OD Serving patients while delivering superior care and maintaining a profitable practice is a steep challenge. Fortunately,...
Sponsored Content By Patty Casebolt Chief Quality Officer Medical Eye Center Independent optometry has significant challenges, and tremendous opportunities. The right practice...
Additions to your practice that will transform the patient experience.
Technology that makes capture rates soar.
Bookkeeping support that can reclaim hours of your time.
The heightened importance of clinical outcomes in the near future.
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD March 2, 2022 Sustaining a profitable independent practice is an...