Medical Model

  • 2.4K

    Market Your Medical Eyecare Services

    By Maria Sampalis, ODLet patients know you're the doctor to see for an eye emergency or condition. Then your patients will dial...

  • 3.4K

    Getting on Track with the Medical Model: Benchmarking

    By Jerry GodwinOptometric practices, on average, derive less than 20 percent of revenues from medical model optometry—a percentage that can be doubled....

  • 3.4K

    Dry Eye: Meet Growing Patient Needs–and Bill Effectively for Services

    By David I. Geffen, OD, FAAODry eye is increasingly common as America ages. Treating dry eye is a practice-builder—if you plan, code...

  • 9.2K

    Scribes in the Exam Room: Patient Experience & Efficiency Enhancer

    By Yoongie Min, ODUsing scribes in the exam room lets you view the patient, rather than a clipboard or computer screen. Also,...

  • 2.7K

    Nutritional Supplements: Good for Your Patients–and Practice Revenues

    By Sam R. Silverblatt, OD,Nutritional supplements provide your patients with nutrients that can help prevent eye disease, and can provide your practice...

  • 5.4K

    Guide Your Low Vision Patients Through New Apps

    By Teresa Narayan, ODNew apps for low vision patients are abounding. ODs can guide patients through these options—and improve their lives.

  • 2.3K

    Spring Forward: Increase Seasonal Ocular Allergy Services

    By Gina M. Wesley, OD, MS, FAAOSeasonal ocular allergies are in full bloom. Prepare your practice to treat more undiagnosed allergy patients--profitably.

  • 2.2K

    Blue Light: Have the Conversation with Your Patients

    By Cheryl G. Murphy, ODBlue light, common in everything from light bulbs to electronic devices, can damage our eyes. Learn how to...

  • 3.6K

    Dry Eye Patients: Serve a Growing Population

    By Craig Tisch, OD, and Dori Wolf, ODComprehensive dry eye services are a must with our aging population. It's also a great...

  • 5.2K

    Practice Differentiator: Vision Therapy Specialty

    By Carla D. Adams, OD, MEd.Vision therapy is a specialty with growing demand. Adding it as a niche can be a practice...

  • 4.7K

    6 Strategies to Grow a Dry Eye Specialty

     Here is your dry eye tool kit. Learn how to serve your patients and profit from this medical eyecare opportunity afflicting increasing...

  • 2.1K

    Senior Citizen Eyecare: Implement Strategies for Success

    By JeanMarie Davis, ODAddressing the eye health of senior citizens is a practice-builder that provides a needed service, and offers profitable streams of...

  • 2.6K

    Medical Eyecare: Expect the Unexpected

    By Diane Palombi, ODAs medical eyecare becomes a greater part of optometry, ODs should expect to confront the possibility of serious medical...

  • 2.9K

    Dry Eye: Treating a Growing Patient Need is Also a Practice Builder

    By Maria Sampalis, ODDry eye is more prevalent as our population ages and depends more on prescription medications that cause dryness. Offering...

  • 2.0K

    Children’s Medical Eyecare Services: Turn the Entire Family into Patients

    By JeanMarie Davis, ODMonitoring and treating the eye health of children is a practice-builder that brings in whole families as patients. The key:...

  • 3.1K

    Nutritional Supplements: Practice Preventative Eyecare

    By Gina M. Wesley, OD, MS, FAAONutritional supplements can give a preventative boost to the eye health of your patients—and selling and...

  • 2.6K

    InfantSEE: Bring the Whole Family Into Your Practice

    By Monica Allison, OD, FOAAProviding InfantSEE services is a great way to bring a whole family into your practice. When you provide...

  • Drug Trials: Do a Legal Double-Check Before Signing Up

    By Pamela Miller, OD, FAAO, JDParticipating in drug trials offers patients access to treatments that can transform their lives. This also offers...
  • 3.3K

    Meet the Growing Challenge: Treating Macular Degeneration

    Our aging population is providing more cases of macular degeneration. Serve this growing need by discussing UV protection and lifestyle changes, and...

  • 2.5K

    Serving the Changing Visual Needs of Women Patients

    By Gina M. Wesley, OD, MS, FAAOProviding eyecare that serves the needs of women who are pregnant or experiencing other hormonal changes...

  • 2.5K

    Perennial Allergy Relief: A Practice Builder

    By JeanMarie Davis, ODSpring brings seasonal allergies, but it also is important to provide eyecare for patients with perennial allergies unrelated to seasonal...

  • 4.1K

    Incorporating Vision Therapy Into Your Practice

    By Andrea P. Thau, OD, FAAO, FCOVDVision therapy allows you to improve the lives of children—and build your practice in the process.

  • 2.4K

    Practice Builder: Provide Medical Eyecare to Contact Lens Patients

    By JeanMarie Davis, ODSome of your contact lens patients will develop medical eyecare issues. Be prepared to help them recover and stay in...

  • Educate Patients on Preventative Eyecare

    By JeanMarie Davis, ODOffer a preventative approach to medical eyecare in which eye conditions and diseases are screened well in advance of problems...

  • Improve Medical Eyecare Treatment Compliance by Tailoring Regimens to Lifestyle

    By JeanMarie Davis, ODYou can improve patient compliance to the medical eyecare treatments you prescribe by tailoring regimens to the patient’s lifestyle.

  • Improve Your Diagnosis Communication

    By Jeanmarie Davis, ODImprove communication with patients about diagnoses to make treatment and long-term care a greater success. This will result in a...
  • 1.7K

    Make Eye Drops a Practice Builder

    By Michael J. Dunn, ODNatural homeopathic eye drops can be part of your treatment plan for a variety of ocular conditions. A...

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