How to facilitate texting communications with patients.
The big difference a move down the street made.
By Aaron Neufeld, OD, FAAO Jan. 30, 2019 When I bought my practice two and a half years ago, I took ownership...
The winter, a perfect time for "cool" events.
Very low-cost, high-impact practice improvements.
Top ways to reduce time of patient visits.
How scribes can alter efficiency & doctor-patient relations.
How one practice remade its office--and bottom line.
Ideas for reaching out to your community.
There are substantial benefits to working Saturdays.
By Brian O’Donnell, OD Oct. 31, 2018 In 2014, my practice underwent a complete re-branding with a new name and location. Before...
How one OD is winning against online retail.
Marketing to prime back-to-school sales.
Top tips on serving elderly patients.
Guidance in getting patients to follow your instructions.
Practice improvements stemming from a doctor's shopping trip.
The big things to think through before choosing a practice name.
How to give back to your community & win new patients.
A technology to put more people in your exam chair.
Tips for ensuring patients have a positive experience.
How to create happy patients who refer friends and family.
Here's how to get the greatest ROI when marketing medical eyecare.
Story of an office-space purchase and remodeling that transformed a practice.
The key conversations to have with patients to boost care & profitability.
How to bring more Hispanic patients into your office.
How to keep patient flow moving--while delivering high-quality care.