Contact Lenses

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    Differentiating an Independent Eyecare Practice

    By Thomas F. SteinerDirector of Research, Review of Optometric BusinessYou can set your practice apart and capture a robust revenue stream by...

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    Make Specialty CLs a Practice Builder

    By Thuy-Lan Nguyen, ODSept. 16, 2015Specialty contact lenses give your practice the opportunity to serve patients with challenging vision issues, while expanding...

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    CL Technician: Delegate Tasks to Free Up OD Time

    By Rachael Click, ODApril 15, 2015Free up revenue-generating doctor time by delegating a lot of the contact lens testing and instructing. For...

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    Increase CL Profits with Batch Ordering

    By Ken Krivacic, OD, MBAMarch 18, 2015Ordering contact lenses by batch saves small amounts that add up to big profits.    

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    Contact Lens Pricing Tools: Your CL Revenue-Generator

    By Massimo Gramanzini, ODMarch 11, 2015Easy-to-use tools help you manage your CL inventory and pricing for efficiency and profitability.    

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    Digital Eye Fatigue: Help CL Patients Achieve All-Day Comfort

    By Ellie W. Hattori, ODFebruary 11, 2015: Eye fatigue from digital devices is especially common with contact lens wear. Learn simple remedies...

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    Ortho-K: Make It a Practice-Builder

    By Justin Bazan, ODFebruary 4, 2015: Orthokeratology (Ortho-K) is a practice-builder—if you educate your patients on the unique benefits you can provide.     

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    Six Easy Steps to Practice Success with AIR OPTIX COLORS

    ADVERTORIALBy April L. Jasper, OD, FAAOThese easy-to-follow steps take the mystery out of how to grow the color contact lens segment of...

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    Got Questions? ABB OPTICAL GROUP Consulting Team Has Answers

    ADVERTORIALABB OPTICAL GROUP has a lot to offer your practice. But beyond business reviews and purchasing advice, its fitting consultants can help...

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    Daily and Monthly Contact Lenses: Simple Message, Simple Success

    SPONSORED CONTENTBy Suzanne LaKamp, OD, FAAOThe one-month and one-day contact lens modality makes it easy for patients to adhere to the recommended...

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    Providing Comfort Creates Long-Term CL Patients

    By Ian Benjamin Gaddie, OD, FAAOProvide ocular comfort and visual acuity in mature contact lens patients. They are highly valuable to your...

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    Unilateral Pricing Puts Control of the Patient Back in the Hands of the Doctor

    By Harry N. Synder, OD, FAAOThe recent adoption of Unilateral Pricing Policy (UPP) by contact lens manufacturers is a bold move that...

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    CL Annual Supply Challenge: Present Convenience Plus Value

    By D. Penn Moody, ODAnnual supplies of contact lenses make sense for patient--and practice. Effectively present this concept to patients, with the...

  • Emphasize the Value of Advanced-technology Products

    While low cost is certainly an attraction to Walmart shoppers, what they really want is value for their money, says Umar Ishaque,...

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    Daily Disposable & Monthly Replacement CLs: Ease of Routine Means Successful Wear

    By Tonyatta Hairston, ODOne-day and one-month replacement contact lenses offer patients an easy wear and care regimen. The more convenient routine results...

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    Full-Day CL Comfort: New Technology Lets You Provide It

    By Jason R. Miller, OD, MBAContact lens wearers need comfort all day through. New technology in contact lens materials delivers that comfort...

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    Unilateral Contact Lens Pricing: How it Works for the Good of Optometry

    By Paul Karpecki, OD, FAAOIn 2013, Alcon became the first to announce a “unilateral price policy” requiring that its customers sell its...

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    Multifocal Contact Lenses: Practice Builder

    By Joseph S. Madrak, ODPatients over 40 love their contact lenses, but presbyopia presents visual challenges. Multifocal designs can keep these patients...

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    Daily Replacement CLs: Promote the Benefits to Patients

    By April Jasper, OD, FAAODaily replacement contact lenses are a comfortable and healthy option that patients enjoy wearing. Increase your CL fits...

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    Price CLs for Profitability

    By Michael J. Zucker, ODIf you don’t update your CL pricing regularly, you’re leaving money on the table. Compare your pricing with...

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    One-Day and Monthly CLs: Enhanced Patient Compliance, Greater Long-Term Wear

    By Victoria L. Dzurinko, OD, FAAOPatients find compliance is easy when you prescribe one-day and one-month replacement contact lenses. Compliant patients are...

  • Cultivate a Child-friendly Practice

    Alicia Lombardo, OD, of Altoona, Pa., says that children’s sports leagues are very popular in her area. As a result, she began...

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    Young Contact Lens Wearers: Make Them a Practice-Builder

    By Ellie W. Hattori, ODContact lenses are no longer just for adults--your adolescent patients can benefit from the, too. Here is how...

  • One-Day, One-Month Replacement CLs: Key to CL Patient Satisfaction

    By Ann Rea Miller, ODADVERTORIAL: One-day and one-month replacement contact lenses offer greater comfort and ease for patients, decreasing costly dropouts and...

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    Minimum Pricing on Contact Lenses: A Win for Independent ODs

    By Maria Sampalis, ODMinimum pricing on contact lenses enables independent ODs to compete effectively with online retailers.    

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    Make Contact Lenses = Greater Share of Practice Revenue

    By Thomas F. SteinerDirector of Research, Review of Optometric BusinessContact lenses are becoming a more significant revenue source in eyecare practices. This...

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    Daily Replacement Toric CLs: Offer Astigmatic Patients All the Benefits

    By Dori Wolf, ODDaily replacement contact lenses are no longer just for those with traditional prescriptions. Astigmatic patients also can be fitted...

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