Elements of Optical Design: Retaining Existing Design Features
Barbara Wright, of Barbara Wright Design, transformed a former clothing store into a one-of-a-kind optometry practice and optical dispensary. The key was...
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Elements of Optical Design: Looking at New Space
Barbara Wright, of Barbara Wright Design, advises that, when considering a new space for your office and dispensary, take a critical look...
4.5K
Elements of Optical Design: Design Your Office with HIPAA in Mind
Barbara Wright of Barbara Wright Design shows how she designs the physical space of an optometry office to meet HIPAA requirements for...
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Principles of Optical Design: Colors Deliver the WOW Factor
Barbara Wright of Barbara Wright Design shows how to effectively use color to unify a complex office design, invite patients to explore,...
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Space in the Optical: Use it Effectively to Increase Sales
To increase optical sales, use space effectively, says Barbara Wright of Barbara Wright Design. To consumers, open space around merchandise signals luxury,...
2.8K
Providing Business Skills to Optometry Students
Janice Mignogna, FAAO, director of the Irving Bennett Business and Practice Management Center at PCO Salus University, details the genesis of this...
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Make Kids Feel Welcome: Building a Pediatric Practice
Katie Gilbert-Spear, OD, MPH, owner of Site & Sun EyeWorks in Pensacola, Florida, features a kids-friendly area with kids’ artwork and wall...
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Building a Multi-Specialty Optometric Referral Practice
Christopher J. Quinn, OD, FAAO, president of Omni Eye Services, has built an optometric referral practice that provides a full range of...
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Key Factors in the Success of an Independent Practice
How the Growth of ABB OPTICAL GROUP Benefits Independent Optometrists Angel Alvarez of ABB OPTICAL GROUP believes that independent ODs need larger—and stronger—strategic...
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Equipping the Independent OD to Compete
How the Growth of ABB OPTICAL GROUP Benefits Independent Optometrists ABB OPTICAL GROUP has made a merger to expand products and services to...
Barbara Wright, of Barbara Wright Design, advises that, when considering a new space for your office and dispensary, take a critical look...
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Presenting Nutraceuticals and Healthy Living
Aleksandra Wianecka, OD, of Vision For Life in Babylon, NY, has convinced 25 percent of her patients to take nutritional supplements by...
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Three Career Stages: Protege, Peer, Mentor
Tommy Lim, OD, of Berryessa Optometry in San Jose, Calif., reflects on three stages of his optometric career. First, as a protégé,...
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Opening a Second Practice: Tips for Success
Penn Moody, OD, owner of Moody Eyes in Indianapolis, is one year into the acquisition of an existing practice that complements his...
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Building a Visual Performance Center
Katie Spear, OD, MPH, has built a specialty in visual performance, which incorporates low vision, sports vision and vision rehabilitation. The practice...
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Develop Varied Clinical Skills, Increase Your Value to a Practice
Melanie J. Denton, OD, FAAO, of Asheville, NC, has developed a varied clinical skills set that permits her to bring specialized services...
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When Recruiting Top Talent, “Advertise” Your Practice!
Brad McCorkle, CEO of Local Eye Site, advises practices to "advertise" the best attributes of their practice and community when recruiting top...
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Building a Medically Driven Practice
Lori Landrio, OD, of Merrick, NY, has built a medically driven practice by using the latest diagnostic equipment and maintaining strong referral...
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Meaningful Use: Implement Stages 1-3
Scott A. Jens, OD, FAAO, CEO of Revolution EHR, encourages ODs to embrace implementation of Meaningful Use (MU), Stages 1-3, as each...
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Eye2 Zone: Trying Out Google Glass, Showcasing Electronic Eyewear
Jobson Editor Andrew Karp highlights a host of innovations in electronic eyewear displayed at the Eye2 Zone at Vision Expo East. Kevin...
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Technology Update from the VM Global Leadership Summit
Mark Wright, OD, FCOVD, ROB Professional Editor, reports on novel marketing approaches—and advances in electronic eyewear--presented at the premier conference on optical...
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ICD-10: Embrace a Tool that Elevates Patient Care
Scott A. Jens, OD, FAAO, CEO of Revolution EHR, encourages colleagues to embrace ICD-10 as a tool for being more accurate in...
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Every Patient Deserves the Best
Sam Silverblatt, OD, of Shreveport, La., believes that every one of his patients deserves the best in high-quality optical products. In presenting...
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Keys to Building a Pediatric Practice
Aleksandra Wianecka, OD, describes her success factors in growing a practice to be 40 percent pediatric: See the entire family, participate in...
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The Intersection of High Tech & Optics
At the 2014 International Consumer Electronics Show in Las Vegas, Jobson editor Andrew Karp previewed a host of high-tech optical devices. Whether...