Post-LASIK Patients: More or Less Likely to Have Eyes Examined Recently?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDHaving LASIK surgery doesn’t make patients less likely to see you for an...
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New Essilor Mobile App: Educate Consumers and Encourage Eye Exams
Essilor of America announced that it is launching a mobile application, AskAboutEyes, that addresses what the company sees as a rising demand...
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Essilor Expands National Advertising Campaign for Varilux
Essilor of America is educating consumers on the benefits of Varilux progressive lenses through the expansion of a national advertising campaign and...
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Transitions Optical Releases Educational Material on Vision and Aging
Transitions Optical has released a poster and online education course, “Riding the Age Wave”, to help eyecare professionals educate patients on how...
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What Do You Use TV Screens with Patients For?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDEducation appears to be the top use of televisions in practices, findings from...
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Why Aren’t Patients Who Need Vision Correction Getting It?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMany of your patients are procrastinators, findings from The Vision Council VisionWatch 2014...
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C&E Vision Releases Web-Based Transaction Archive
C&E Vision, an optical buying group, released a new service to members called myCloud, a cloud-based transaction archive that holds six years...
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Alcon Launches National Media Campaign: AIR OPTIX COLORS
Alcon announced a major national television, online and print media campaign in support of AIR OPTIX COLORS prescription contact lenses, the first...
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September is Sports Eye Safety and Injury Prevention Month
Health organizations throughout the U.S. are recognizing September as “Sports Eye Safety Awareness Month” and “Sports Eye Injury Prevention Awareness Month.”
A new scholarship is now available for third-year optometry students: the Bernard Maitenaz Scholarship, sponsored by Essilor and administered by Optometry Cares...
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What Helps the Most in Selling Children’s Eyewear?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDPoint-of-sale materials may be more valuable than you think, findings from Jobson Optical...
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How Much Do Consumers Spend on Over-the-Counter Reading Glasses?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDYou have the opportunity to sell more progressive eyeglasses, findings from The Vision...
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Vision West & OBS to Offer ICD-10 Training and Compliance Resources
Eyecare business group Vision West has announced a partnership with health care compliance and EHR management consultants Optometric Business Solutions (OBS) to...
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Alden Expands NovaKone Distribution
Alden Optical announced that it has named ABB OPTICAL GROUP as an authorized distributor of NovaKone, the company’s soft lens for the...
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CooperVision to Launch E-Commerce Service for Contact Lens Ordering
CooperVision is unveiling an e-commerce service designed to help independent eyecare practitioners build their contact lens business and provide patients with an...
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Frames Data and FlexScanMD Announce “Immediate Data Access” Integration
Frames Data announced that FlexScanMD, an inventory software by Kestrel Software, is now compatible with Frames Data IDA (Immediate Data Access). This...
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Geography Pays Off: Where Do Optometrists Make the Most Money?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDODs in the Northeast have nothing to complain about money-wise, findings from Jobson...
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Vestrum Health and First Insight Announce MaximEyes EHR Data Aggregation Integration
First Insight Corporation, developer of MaximEyes cloud-based practice management and 2014 Certified EHR software, and Vestrum Health announced that MaximEyes EHR is...
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Jobson Optical Group and iMatrix Announce New Online Marketing Solutions for ECPs
iMatrix, an internet marketing solutions provider, and Jobson’s ECP Business Services Group have formed a partnership which will offer optometrists, ophthalmologists, opticians...
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Where is the Most Money Spent on Plano Sunwear?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDThe independent optical shop has fierce competition in the plano sunglasses market–and doesn’t...
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Vision West Develops Rewards Program with Shamir
Vision West has announced a partnership with progressive lens company Shamir Insight to offer an exclusive rewards program to its members.
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Alden Names ABB OPTICAL GROUP its Exclusive US Distributor
Alden Optical announced that it has named ABB OPTICAL GROUP as the company’s exclusive distributor partner effective September 1, 2014.
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What About Your Office is Most Important to Patients?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDYour receptionist is a key player in your office, findings from Jobson Optical...
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Transitions Optical Partners with ESS for New Adaptive Crossbow Eyeshield
Transitions Optical and ESS announced the introduction of a new ballistic Crossbow eyeshield, using a Transitions adaptive sun lens.
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Vision Source Clinicians Can Now Prescribe Additional Essilor Lenses
Optometric alliance Vision Source announced that it has bolstered its relationship with Essilor of America to offer additional cost saving benefits for...
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Will the Economy Affect Your Patients’ Decision to Get an Eye Exam?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJust over half of consumers say the state of the economy will not...
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C&E Vision and Vision West Sponsor ECPInteract
Vision West and C&E Vision announced a major initiative around community building for their members. The California-based companies are sponsoring ECPInteract, which has...
