By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMay 13, 2015Cataract co-management should be an important part of your practice, statistics...
1.8K
Educate Patients, Prescribe New CL Options
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMay 6, 2015Your patients may need to be educated and prescribed new contact...
2.6K
Does Your Practice Have Frame Database Technology?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDApril 29, 2015The busier the practice, the more likely it is to own...
1.8K
EHR Implementation: Where Does Optometry Stand?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDApril 22, 2015There’s room for improvement in the number of ODs who have...
1.9K
Growth of AMD: How Many More Cases Should We Expect?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDApril 15, 2015Medical eyecare that addresses age-related macular degeneration will be in ever...
2.4K
Progressives: Patients Are Primed for Your Message
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDApril 8, 2015Patients already have progressives on their mind when they come in...
2.1K
Serve Growing Need: Diabetic Retinopathy
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDApril 1, 2015You have an opportunity to expand your medical eyecare services, and...
1.8K
OD Supply: Prepare for Sharp Increase in Competition
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 25, 2015Your competition for patients will increase sharply over the next five...
2.1K
Sport Eyewear: Generating Revenue in Your Practice
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 18, 2015Among sport eyewear sold, protective eyewear generates the most revenue for...
4.2K
Buying Groups & Alliances: Expand Your Purchasing Power
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 11, 2015Contact lenses are the most common product ECP practices purchase through...
2.1K
Kids, Tweens & Teens: What is Most Important in Frames Selection?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMarch 4, 2015Eyecare providers have found that the most important characteristics of the...
3.4K
Understanding the Online Eyewear Consumer: Who Do They Buy From?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFebruary 25, 2015Americans who go online to purchase eyewear prefer to purchase from...
2.8K
Why Do Your Patients Stop Wearing Contact Lenses?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFebruary 18, 2015It might be time for a conversation with patients about contact...
3.0K
How Many Plano Sunwear Sales Do Independent Opticals Lose?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFebruary 11, 2015Independent opticals, including those inside optometric practices, may want to step...
1.7K
Children’s Eyewear: Contributing More of Your Dollar Sales than Five Years Ago?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFebruary 4, 2015The majority of eyecare providers say sales of children’s eyewear (under...
2.6K
How, Where and When Do Patients Use their Digital Devices?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJanuary 28, 2015You may be surprised at all the activities in your patients’...
1.7K
How Did Your Patients Begin Wearing Contact Lenses?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJanuary 21, 2015Many ODs neglect talking to patients about contact lenses, findings from...
1.9K
How Many Parents Choose AR Treatment for their Children’s Glasses?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJanuary 14, 2015You might want to spend more time with parents of children...
2.2K
How Do You Utilize Smartphones with Patients?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDJanuary 7, 2015Many ODs are using smartphones for educational and promotional use, findings...
2.5K
How Many Hours a Day Do Your Patients Use Digital Devices?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDProtection against eye strain is a significant need in the US, findings from...
2.0K
Best Reach for Excellence 2014
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDROB's Reach for Excellence column in 2014 addressed topics such as how much...
2.1K
Are Your Patients Satisfied With Their Contact Lens Brand?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDMany of your patients could benefit from a conversation with you about other...
2.2K
Do Your Patients Have Sunglasses for Action Sports?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDYou have an opportunity to educate and sell more sunglasses for action sports,...
2.3K
What Materials Sell Best in Children’s Eyewear?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDFrames and lenses offering superior durability seem to be on the increase in...
3.2K
How Likely Are Patients to Buy a Complete New Pair of Rx Eyeglasses?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDComplete new eyewear may be a hard sell, findings from The Vision Council’s...
2.3K
How Much Will You Earn in the Coming Years?
By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVDThe more time an OD spends in practice the greater his or her...
