By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD May 9, 2018 What do your patients think of their time in...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD April 25, 2018 You’ve spotted a position at an up-and-coming practice that...
What you should know about telehealth in optometry.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD April 18, 2018 A brand is a promise you make to your...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD April 11, 2018 You have opportunities to improve your practice every day....
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD March 28, 2018 Artificial intelligence has a long way to go to...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD March 14, 2018 The opioid epidemic is in the news on a...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 28, 2018 Technology has been changing our practices for a long...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 21, 2018 When it comes to purchasing eyeglasses—cost, style and a...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Feb. 14, 2018 Physicians in the U.S. are pressured to both serve...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 31, 2018 Does your practice have an office manager? You might...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 24, 2018 New tax legislation was just signed into law–and accountants...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 17, 2018 Do you know how to build your glaucoma practice...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Jan. 10, 2018 It’s a new year, which, for many of us,...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Dec. 20, 2017 Review of Optometric Professional Editors Mark Wright, OD, FCOVD,...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Dec. 13, 2017 If you don’t give end-of-year bonuses to your employees...
Nov. 22, 2017 By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD Do you know when your patients are lying to...
Nov. 8, 2017 You have the opportunity to set a good example for patients by noting that you, too, get an annual...
Oct. 25, 2017 Your patients may not have as much patience for sub-par service as you might think, Paul Greenberg, author of...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD ROB Professional Editors Oct. 18, 2017 Before we can look at what...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD ROB Professional Editors Oct. 11, 2017 What does the future of optometry...
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD ROB Professional Editors Sept. 27, 2017 A new study commissioned by CooperVision,...
Do you know enough to prescribe & sell blue light-protecting lenses?
Educate patients about diagnoses with empathy and skill.
By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD ROB Professional Editors August 9, 2017 A total solar eclipse isn’t a...
Be a profitable--and happy--OD.
A checklist to see if you have a modern office.