By Nathan Bonilla-Warford, ODOnline networking helps you make professional connections and share practice pearls. Go a step further with in-person face time...
By Nathan Bonilla-Warford, ODWhat topics are making a buzz on social media? Use them to promote your practice.
By Gregory D. Foley, ODAn effective web site gives patients fast access to pertinent information, like your phone number and the option...
By Alan Glazier, OD, FAAOYour practice web site is your primary marketing tool—and your Facebook page can be a powerful adjunct to...
By Alan Glazier, OD, FAAOA web site with easy-to-find practical information puts fannies in exam chairs. Site visitors should readily find your...
New web sites offer online tools to measure the effectiveness of your digital communications. Here is the how-to for using these sites.
Google Analytics offers a free set of tools that enable you to track the effectiveness of your online marketing efforts. Apply the...
By Nathan Bonilla-Warford, OD ACTIVE BLOG BEATS STATIC WEBSITE I bought this practice in 2006, and a year later we started...