Digital marketing keys to boosting appointment bookings.
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Licausi, OD, FAAO, FCOVD July 28, 2021 Staying connected to your patients is never...
Improving an essential part of your website.
How to get talking about your practice again and spurring visits.
Sponsored Content By Ansel T. Johnson, OD Dec. 16, 2020 Your patients spend substantial personal time on Facebook and Instagram. That time,...
How to reduce no-shows for appointments, including what works & what doesn't.
Keys to making it easy for new patients to find you online.
Examples to help you create social media posts with impact.
Learn how to leverage social media to create a more profitable practice.
Sponsored Content By Steve Poley Product Manager, EyeCarePro March 18, 2020 Every business day, the average optometry office needs 10-12 patients booking...
A few ways to boost your practice's use of Instagram.
Sponsored Content By Zvi Pardes Head of Content Marketing, EyeCarePro Oct. 2, 2019 There are three essential things your practice web site...
Sponsored Content By Zvi Pardes Head of Content Marketing, EyeCarePro July 10, 2019 Engaging patients and your community on social media plays...
By Miki Lyn Zilnicki, OD, FCOVD, and Jessica Fulmer, OD, FAAO, FCOVD May 8, 2019 Social media is where many, if not...
Tips for optimizing your response to online reviews.
ODs with insights to offer on Instagram.
The e-blasts you should be sending to patients.
Learn the two most important elements of e-blasts.
How to get the most out of your practice web site.
Strategies for turning around negative reviews.
Easy ways to generate more reviews singing your praises.
How to get more response to your practice's social media posts.
How to measure the effectiveness of social media posts.
Facebook is changing--here's how to keep up.
Want more (positive) online reviews? Here's how to get them.
What NOT to do & what to do instead.
Five videos to use as models for your marketing.