By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVD
Sunwear designed specifically for action sports use is still only owned by a small percentage of patients indicating a growth opportunity in your optical shop. Thirteen percent of respondents said they had purchased sunglasses or goggles specifically to be used for action sports activities, according to The Vision Council's VisionWatch Action Sports Sunglass Report. Younger respondents and male respondents were more likely than older respondents and females to have ever purchased action sports sunglasses.