By Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVD
Most people (44.7 percent) prefer to be contacted over the phone when scheduling for their next appointment, according to Jobson Optical Research's Waiting Game Insight Survey. Scheduling an appointment before leaving the office came next with 19.7 percent choosing that mode of communication for recall. More of the younger respondents, ages of 18 to 34, preferred e-mail (17.9 percent) to the older 55+ age group (13.1 percent) and vice versa for regular mail, preferred by only 12.9 percent of the younger age group, and almost a quarter (24.9 percent) of the oldest age group.