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Wilma Barnes, OD
The Issue: The site was receiving hits, but patients weren’t spending enough time viewing our pages. We averaged only one page per hit, and less than 45 seconds per view.
The Fix: We added a video featuring patient testimonial, made the heading more visible, and also increased the visibility of our phone number. Also, the old site’s black background was replaced with a background featuring blue and white colors with a black border, so the color scheme would seem more up-to-date...
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