Jobson Professional Publications Group

Reach for Excellence


By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD


Review--and Improve--Your Frame Board Management System

Effective management of your frame board is essential for practice success. Here are 13 rules to follow to improve your frame board and optical profitability. >>READ MORE>>


This Week's Blog

Adding an Associate: 26 Advantages
By Peter G. Shaw-McMinn, OD

Adding an associate adds many advantages to an optometric practice, including better patient care, with more available appointments. Another benefit: More leisure time for the practice owner.


Recent Blogs

Job Leads


Ophthalmic / Optometric Technician

Winchester, KY, 40391, US


Ophthalmic / Optometric Technician, Optician

Prairie Village, KS, 66208, US



Malden, MA, , US



Menomonie , WI, , US


Sarasota, FL, 34239, US

April 29-May 6 

Posted by margery weinstein Tuesday, April 28, 2015 10:19:00 AM

New This Week

Feature Photography to make a Local Connection

With Jeri Schneebeck, OD, FCOVD

A practice owner taps a family member's photography talents to make a strong local connection in her practice.  >>READ MORE>>


Diagnostic Instrumentation

Invest in Instrumentation to Grow Your Practice 

By Ann Rea Miller, OD
Purchasing new instrumentation is a cornerstone of practice growth. Research well and evaluate usage before making a costly acquisition. >>READ MORE>>


Digital Strategy

Create Engaging Social Media Posts: Four Tips

img1By Josiah Young, OD, MS
Four ways to add impact to your social media posts--and fill exam chairs. >>READ MORE>>



Use Inventory Tracking Tools to Boost Profits

By Thomas Tomasik, OD

Carefully tracking your inventory is key to finding the most profitable mix of products to invest in, and identifying where your sales strategy could use improvement. >>READ MORE>>














ROB Fast Fact


Does Your Practice Have Frame Database Technology?

The busier the practice, the more likely it is to own frame database technology, findings from The Vision Council’s November 2014 Eye Care Professional Report suggest. About half of the respondents to the report’s survey possessed a frames database at their practice. Practices that dispensed more than 10 lens jobs per day were more likely to say they have a frames database (59.6 percent), compared to the 42.2 percent of practices that dispense less than six jobs per day and have a frames database at their location.


Click HERE to read more from Review of Optometric Business professional editors Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVD, on how to best manage your frame inventory.


In Brief

1st World Congress of Optometry in Columbia in August

The 1st World Congress of Optometry will take place Aug.14-16, 2015, in Medillin, Columbia, at the Plaza Mayor Convention and Exhibition Centre, with the theme, “Vision Health Knowledge for the World.”  >>READ MORE>>


Candidates Announce Bids for AOA Offices

img1The American Optometric Association (AOA) says it will focus on the future of the profession during Optometry’s Meeting in Seattle, Wash., and that outlook starts in the AOA House of Delegates. This legislative and policy-making body of the AOA is composed of delegates representing members of the affiliated associations, and elects officers and trustees to the AOA Board of Trustees.  <<READ MORE>>


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