Tuesday, August 25, 2015 10:35:00 AM
New This Week
Andrew Karp, group editor, VM and 20/20, and Mark Mattison-Shupnick, 20/20, 20/20 Opticians Handbook, describe how best to accommodate Millennial patients, a demographic that represents a huge practice growth opportunity. >>READ MORE>>
By Steven Faith, OD
Boost office efficiency and staff management with a professional employer organization. Here are the key steps to choose and optimize a PEO. >>READ MORE>>
By Brooke S. Kaplan, OD
Macular degeneration is the number one cause of vision loss for people over 60. Being prepared to serve patients with AMD is a key to practice growth.
With Howard Purcell, OD, FAAO, Dipl., SVP, Customer Development,
Essilor of America, Inc.
Three technological advances, and how you can best optimize these practice-building opportunities. >>READ MORE>>
ROB Fast Fact
Custom progressive spectacle lenses are a growing sales sector in many practices, findings from Jobson Optical Research’s 2015 Premium Lens MarketPulse study suggest.
More than two-thirds (68 percent) of retailers said that customized or personalized progressive lenses made up a greater proportion of their total lens sales in 2014 than they had versus three years ago.
Click HERE to read more from Review of Optometric Business professional editors Carole Burns, OD, FCOVD, and Mark Wright, OD, on prescribing more custom progressive lenses in your practice.
Alcon is launching its 2015 back-to-school program, “Get an A+ in Eye Care,” with a free downloadable e-book, "Howard and the Amazing Eye Exam." The e-book is available at http://www.THEeyeSOLUTION.com. >>READ MORE>>
MDoffice has launched ODoffice, a specialized electronic health record and practice management solution for optometrists. ODoffice EHR is designed to provide speed, efficiency and flexibility in patient care, while the company says ODoffice Practice Management (PM) is built around improving the practice’s bottom line. <<READ MORE>>