Jobson Professional Publications Group

Reach for Excellence


By Mark Wright, OD, FCOVD, and Carole Burns, OD, FCOVD


Prepare for the Essential Pediatric Vision Benefit and narrowed networks

There are two components of the ACA that you must have in place right now: the Essential Pediatric Vision Benefit and preparation for the narrowed networks.


This Week's Blog

Be a Great Doctor--Even on Down Days
By Cheryl G. Murphy, OD

Every person in every profession, whether they are a business owner or an employee, has had a bad day--and optometrists are not immune. What matters is finding a way to combat the tornado of terrible that the day has become and bounce back from it. >>READ MORE>>

Job Leads


Insurance/Coding Specialist, Surgical Coordinator

Long Beach, CA, , US


Ophthalmic / Optometric Technician

Abilene, TX, , US



Baton Rouge, LA, 70809, US



Brandon, FL, , US

Oct. 29-Nov. 5 

Posted by margery weinstein Tuesday, October 28, 2014 10:34:00 AM

New This Week

Prepare Your Practice to Be Included in ACOs

Randolph Brooks, OD, FAAO, advises optometrists to engage in the medical model to be positioned to be included in Accountable Care Organizations (ACOs) that are being formed under the Affordable Care Act. Three action points get you started. >>READ MORE>>



High-Tech Tool: Educate Patients with Tablets

By Jeri A. Schneebeck, OD
Tablets with eye health information are high-tech tools for educating patients on the eyecare services and optical products you provide. >>READ MORE>>


Office Environment

Highlight Work of Local Artists

By Justin Bazan, OD

Displaying the work of artists in your community creates a unique office environment and brings new patients into your office. >>READ MORE>>



Drive Home Risks of UV Exposure--With a New App

img1By Tina McCarty, OD
A new iPad app from The Vision Care Institute helps ODs to educate patients on the harm that UV exposure poses to their eye health—and it shows them the products that can help to protect their eyes.







ROB Fast Fact


How Will the Affordable Care Act Affect Your Practice?

img1Nearly half of patients don’t feel that the Affordable Care Act (ACA) will impact the eyecare they seek and products they purchase, findings from The Vision Council’s VisionWatch May 2014 Economic Situation Study suggest. Some 47.3 percent say “the ACA has not impacted my insurance coverage or health care behaviors,” while 34.4 percent say they’re “not sure/don’t know” how they will be impacted.


Click HERE to read more from Review of Optometric Business professional editors Carole Burns, OD, FCOVD, and Mark Wright, OD, FCOVD, on two components of the ACA that you must have in place right now: the Essential Pediatric Vision Benefit and preparation for the narrowed networks.


In Brief

New Report: 2014 Managed Vision Care Patient Experience Study

How do patients perceive their experiences when using vision coverage? This is among the many questions related to managed vision care answered in Jobson Optical Research’s new 2014 Managed Vision Care Patient Experience Study >>READ MORE>>


C&E Vision Unveils "the Look" Loyalty Rebate Program

img1 Optical buying group C&E Vision has released a money-saving rebate program called the Look Loyalty Rebate Program to its members. Along with the Look Partners, which include Aspex Eyewear Group, DeRigo Vision, Eyewear Designs, Rem Eyewear, Ron’s Optical, Rudy Project, Spy Optics and Zeiss Vision Laboratories, C&E Vision now offers members up to 12 percent additional savings quarterly. <<READ MORE>>


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